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Infobip
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Infobip
Every US business text rides a chain of custody: brand → reseller → aggregator → carriers. Today that chain is a relay of disconnected portals and email. TNID makes it one live record every stakeholder shares — with AI reviewing every campaign at every step and reporting the whole chain's health — and invites Infobip to plug in as the aggregator.
Each link in the 10DLC chain vouches for the next — but each one lives in its own tool. The record is duplicated, the hand-offs are email, and a brand can't even see its own status.
The brand, the reseller, the aggregator and the registry each keep their own copy. Nobody shares a live view, so status is always stale.
A rejection reason gets forwarded through a chain of emails. Getting a first campaign live takes days of back-and-forth no one can audit.
The business whose identity is on the line can't self-serve — it fills in a form and waits. Providers hold the data; the brand holds the risk.
The other DCAs — Syniverse, Sinch — keep brands inside their own portal. It protects the incumbent until the brand wants out, and custody breaks at the seam. The DCA that opens the record wins the brands the closed portals frustrate.
Same chain — but a single source of truth no single provider controls. "Neutral" doesn't mean TNID has no stake; it means role-scoped visibility and an audit log no party can silently edit. Tap a link to see what that stakeholder sees — the brand, the reseller, or the Direct Connect Aggregator (DCA). Roles hide the other companies.
The shared record isn't just storage — it's watched. What an aggregator gains by joining it comes down to four things: an AI that reviews every campaign, trained to your rules, checked by a person, and reported end to end.
From the first draft to every message sent — across 10DLC, toll-free, short code and RCS, all types in one queue — the AI checks each campaign against the rules. What reaches the aggregator and the carriers is already clean.
The checks aren't generic. They're trained to each carrier's requirements and to the aggregator's own policies — limits, risk appetite, forbidden content. Your rulebook becomes live checks, not a PDF.
The AI does the reading; a person just confirms — approve, or send it back with a note. Nothing goes live unseen, and no one does the grunt work.
Every submission, approval and rejection — with the reasons, the time to a decision, and per-carrier throughput. See the health of the whole chain at a glance, and fix what's getting rejected instead of chasing one campaign at a time.
The shared record walked through as the brand, then TNID, then the aggregator — with the AI reviewing at each step and the reporting that shows where the whole chain stands — ending with Infobip accepting and provisioning a live campaign in one click.
Signs in, lets AI read its site, drafts and compliance-checks its own campaign, and texts from a clean inbox. It owns the record — not a form emailed to a rep.
Sees only its own brands, steps into any one to help — audited as assumed — and moves each registration forward from one screen. Other companies stay hidden.
Sees exactly the registration and carrier status it needs, accepts & provisions in one click — and never sees message content, contacts or billing.
Every accept & provision happens on a shared record, with each action logged and each approval and rejection reported. A logged human approval is defensible evidence in a carrier audit — trust you can show a carrier or a brand, not just labor you saved.
Registration, compliance and support shift to the brand and the reseller, so campaigns arrive pre-checked. Every rejection you don't re-work is a vetting fee and a support ticket saved — and cleaner traffic that carriers are readier to deliver.
Meet brands on neutral ground instead of the closed portals of Syniverse or Sinch. The DCA that makes custody open is the one brands and resellers choose to route through.
The shared record makes the hand-off legible. It doesn't step between you and your revenue.
Live today: the brand and reseller lenses, with AI drafting and compliance-checking every campaign, and the aggregator's Chain-of-Custody board — role-scoped, with accept & provision. On the roadmap: the universal review across every channel and chain-wide reporting. Today TNID and the registry sit on either side of the DCA hand-off — we're proposing Infobip take that link directly, on one record we both can see.
With Noah Rafalko, CEO, TNID · a scoped pilot for TNID-originated campaigns — no exclusivity, no change to your carrier connections.